In the event that you are experiencing issues in incrementing the number of visitors to your website, enhance email signups, acquire more leads and clients, there are chances of high bounce rate on your website. In simple words, we can say that individuals visiting your website bounce off quickly without offering you an opportunity to get them converted.
According to Mr. Rajendra Parouha, a Digital Marketing specialist at SEO Aim Point, in the event that you notice a high bounce rate at the pages of your website, you need to redesign your website and content marketing strategy seriously. Reduction in bounce rate can boost up your rate of conversion.
So, what bounce rate is actually?
In simple words, bounce rate is nothing but a percentage of visitors who visits your website and leaves it soon without spending much time or without visiting other pages of your website.
Being the leading SEO Company in Bhopal, we are going to present you with couple of techniques utilizing which you can decrement your website’s bounce rate. So, without wasting any time, let us have a look at them in brief:
- Enhance The Readability Of Your Content
Lack of readability can be one of the biggest and underestimated reasons behind your target audiences leaving your website. You can provide better user experience by presenting your users with readable and legible content. More often than not, large chunks of text can scare the hell out of your users and force them to run away, thus increasing your bounce rate.
- Maintain A Distance From Popups
According to SEO Aim Point, an SEO Company in Mumbai, irrelevant popups annoys your target audience to a great degree. This can lead to high bounce rate. Popups disrupts user’s reading experience, and without a doubt, majority of users do not like irrelevant popups. It is suggested by most of the SEO experts to limit or avoid popups in the event that you want to create a long-term website that attracts large number of organic visitors.
- Make A Appealing Call-to-Action Button
After attracting your target audiences at your website with a catchy headline and built interest with the content, your next step should be to have a strong and compelling Call-to-Action. As per a research, around 70% of small business websites lacks in creating compelling call-to-action. If you are among one of them, think again.
- Improve your website design
According to SEO AIM POINT, if your website is getting more bounce rate, you need to improve its look and feel. We think, your website design is crucial in terms of attractive visitors to your website. Hire a professional web designer and get a beautiful website.
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